Privacy Policy

Agentic Visibility Score ("AVS", the "Service") is operated by Mobikasa ("Mobikasa", "we", "us", or "our").

This Privacy Policy explains how we collect, use, disclose, store, and protect personal information when you visit or use Agentic Visibility Score, including when you submit product-page URLs for analysis, use free or paid product analyses, create an account, purchase credits, or interact with our website and services.

By using the Service, you acknowledge the practices described in this Privacy Policy. Where applicable law requires consent for particular processing activities, including certain cookies, browser fingerprinting, or similar technologies, we will request that consent separately.

We may collect the following categories of information.

When you register for an AVS account, we may collect:

• Name
• Email address
• Password hash or authentication credentials
• Company or organization information
• Account preferences
• Subscription or plan information
• Billing and transaction information

Payment-card information may be processed directly by our payment service providers rather than stored by AVS.

When you submit a product or category page for analysis, we may collect and process:

• The URL submitted for analysis
• Publicly accessible product-page content
• Product title, description, pricing, availability, specifications, images, reviews, ratings, FAQs, structured data, and other product information available from the submitted page
• Technical and discoverability information associated with the page
• Scraped or extracted page data
• AI-generated analysis results
• Agentic Visibility Scores
• Recommendations
• Reports and exported files
• Analysis history

We use automated scraping and extraction technologies to retrieve information from product pages submitted to the Service.

When you access AVS, we may automatically receive or collect technical information such as:

• IP address
• Browser type and version
• Operating system
• Device characteristics
• Screen and rendering characteristics
• Language and timezone information
• Network and request information
• Session information
• Pages visited
• Referring URLs
• Timestamps
• Security and diagnostic information

AVS uses ThumbmarkJS and related fingerprinting technology as part of its fraud-prevention, abuse-prevention, and free-usage enforcement controls.

These technologies may process combinations of browser, device, network, and request characteristics in order to generate or associate a pseudonymous identifier with a browser or device.

Information involved may include:

• Browser and device characteristics
• Request and network signals
• IP or IP-derived information
• Fingerprint identifiers
• Visitor identifiers
• Bot, VPN, or other risk indicators
• API and security metadata

AVS uses this information primarily to:

• Detect repeated or abusive use of free analyses
• Enforce free usage limits, including limits such as the availability of up to 10 free Product Analyses where applicable
• Detect attempts to circumvent usage restrictions
• Prevent automated abuse, fraud, bot activity, and misuse
• Protect AVS infrastructure and paid services
• Investigate security incidents

A browser fingerprint is generally a pseudonymous technical identifier. However, depending on applicable law and how it is combined with other information, it may constitute personal information or personal data.

We do not use browser fingerprinting for the purpose of making decisions about employment, credit, insurance, healthcare, or other similarly sensitive matters.

Where applicable law requires prior consent for fingerprinting or comparable technologies, AVS will seek that consent before using the technology for purposes requiring consent.

We may use:

• Cookies
• Local storage
• Session storage
• Browser or device identifiers
• Fingerprinting technologies
• Pixels or similar technologies

These technologies may be used for authentication, security, fraud prevention, preferences, analytics, and other purposes described in this Privacy Policy and our Cookies Policy.

If you contact AVS, request support, or communicate with us, we may collect:

• Your contact information
• The contents of your communication
• Support records
• Attachments you provide
• Related technical information needed to resolve your request

We may use collected information to:

• Provide, operate, maintain, and improve AVS
• Authenticate users and maintain accounts
• Process submitted product URLs
• Scrape and extract product-page information
• Generate product-level AI visibility analyses
• Generate AVS scores, explanations, recommendations, and reports
• Evaluate how product information may be understood or surfaced by AI systems
• Manage free analyses, credits, subscriptions, and paid usage
• Detect duplicate or abusive free usage
• Detect and prevent fraud, bots, manipulation, and circumvention of usage limits
• Maintain the security and integrity of the Service
• Process payments
• Provide support
• Send transactional and service-related communications
• Diagnose technical problems
• Monitor Service performance
• Conduct analytics
• Improve our extraction, scoring, evaluation, and recommendation systems
• Create aggregated or de-identified statistics and benchmarks
• Enforce our Terms of Use
• Establish, exercise, or defend legal claims
• Comply with applicable law

We do not use information collected solely for fraud-prevention fingerprinting to build advertising profiles unless we separately disclose such processing and obtain any consent required by applicable law.

AVS uses automated systems and multiple artificial intelligence models to perform product visibility analysis.

Information derived from the product pages you submit may be provided to third-party AI service providers so that AVS can:

• Analyze product information
• Evaluate likely buyer prompts
• Assess content completeness
• Assess AI discoverability
• Generate recommendations
• Generate explanations and reports
• Compare visibility-related signals across AI platforms or model types

These AI-generated outputs are probabilistic and may contain errors.

AVS does not represent that an AVS score reflects an actual decision made by ChatGPT, Gemini, Copilot, Claude, Perplexity, or any other particular AI system unless expressly stated.

Where practicable, we limit information sent to AI providers to information reasonably necessary for the requested analysis.

When you submit a URL, AVS may retrieve and process information that is publicly available or accessible from that page using automated scraping, extraction, rendering, crawling, or third-party data-access technology.

This may include information contained in:

• HTML
• Structured data
• Metadata
• Product feeds
• Images and image metadata
• Reviews and ratings
• Frequently asked questions
• Scripts and dynamically rendered page content
• Other page resources reasonably relevant to the analysis

The submitted product-page information is used to provide the analysis requested by you.

You are responsible for ensuring that you are authorized to submit the relevant URL and request analysis where authorization is required.

Where laws such as the GDPR or UK GDPR apply, AVS may process personal data under one or more of the following legal bases:

• Performance of a Contract: processing necessary to provide the Service you request, maintain your account, run Product Analyses, provide reports, and manage subscriptions and credits.
• Legitimate Interests: where permitted by law, we may process information for legitimate interests such as preventing fraud and abuse, protecting the security of AVS, enforcing usage limits, preventing circumvention of free-tier restrictions, diagnosing Service problems, improving Service reliability, and protecting our legal rights.
• Consent: we rely on consent where required for activities such as non-essential cookies, certain analytics, certain browser-fingerprinting or comparable technologies, and marketing communications. You may withdraw consent where applicable.
• Legal Obligations: we may process information when necessary to comply with applicable legal or regulatory requirements.

We consider the nature of the information and the impact on individuals before relying on legitimate interests.

We do not sell personal information for money.

We may disclose information to service providers where necessary to operate AVS.

• AI Service Providers: product-page data and related analysis inputs may be processed by third-party AI providers used by AVS. Depending on the AVS configuration, these may include providers of large language models, generative AI systems, search systems, or AI-commerce services.
• Fingerprinting and Fraud-Prevention Providers: we use ThumbmarkJS / Thumbmark Oy to help identify repeat devices or browsers and detect fraud, abuse, bots, or attempts to circumvent free-usage limits. Thumbmark may process browser, device, network, request, fingerprint, visitor, and risk-related information on our behalf.
• Scraping and Data Extraction Providers: we may use third-party scraping, proxy, rendering, crawling, or data-extraction providers to retrieve submitted product-page information.
• Infrastructure Providers: we may use cloud and infrastructure providers, including services such as AWS, for hosting, databases, storage, networking, logging, backups, and content delivery.
• Payment Providers: payment providers may process information needed for purchases and subscriptions.
• Professional Advisers: we may share information with lawyers, auditors, accountants, insurers, and professional advisers where reasonably necessary.
• Legal and Safety Disclosures: we may disclose information where reasonably necessary to comply with law, respond to lawful government requests, protect AVS or Mobikasa, protect users or third parties, investigate fraud, security incidents, or abuse, and enforce our agreements.
• Business Transactions: information may be transferred in connection with a merger, acquisition, financing, restructuring, sale of assets, or similar corporate transaction, subject to applicable law.

AVS and its service providers may process information in countries other than the country in which you reside.

Where applicable law requires safeguards for international transfers, we may use appropriate contractual, organizational, and technical measures, including applicable standard contractual clauses or equivalent mechanisms.

We retain personal information only for as long as reasonably necessary for the purposes for which it was collected, including providing the Service, enforcing usage restrictions, preventing fraud, satisfying contractual requirements, and meeting legal obligations.

Retention periods may differ depending on the type of information.

For example:

• Account information may be retained while an account remains active and for a reasonable period afterward.
• Billing and transaction records may be retained where required for tax, accounting, dispute, or legal purposes.
• Product-analysis history may be retained according to the user’s plan and Service configuration.
• Security and fraud-prevention records, including pseudonymous device or fingerprint identifiers, may be retained for a period reasonably necessary to identify repeated abuse and protect the Service.
• De-identified or aggregated information that cannot reasonably identify an individual may be retained for analytics, benchmarking, security, product improvement, and research.

Where legally required, we honor valid deletion requests subject to applicable exceptions.

We use reasonable administrative, technical, and organizational safeguards designed to protect information.

These measures may include:

• Encryption in transit
• Encryption at rest where appropriate
• Access controls
• Authentication controls
• Monitoring and logging
• Restricted production access
• Security reviews
• Infrastructure safeguards

No system can guarantee absolute security.

Depending on where you live, you may have rights concerning your personal information, including the right to:

• Request access
• Request correction
• Request deletion
• Request restriction of processing
• Object to certain processing
• Withdraw consent
• Request data portability
• Obtain information about categories of data collected
• Opt out of certain disclosures where applicable
• Appeal certain privacy decisions where local law provides such a right
• Lodge a complaint with an applicable regulator

Some browser-fingerprinting or anti-fraud data is pseudonymous and may not identify you by name. We may need additional information to locate information associated with a particular browser or identifier.

To exercise your rights, contact support@agenticvisibilityscore.ai.

We may need to verify your identity before completing certain requests.

Where the California Consumer Privacy Act, as amended, applies, categories of personal information AVS may collect can include:

• Identifiers
• Online identifiers
• Device identifiers
• IP addresses
• Internet or electronic-network activity
• Commercial and account information
• Inferences or risk signals derived for fraud and security purposes

California residents may have rights to know, access, correct, delete, and obtain information concerning certain disclosures, subject to applicable exceptions.

If AVS begins selling or sharing personal information as those terms are defined by California law, we will provide any legally required opt-out mechanisms.

AVS is not intended for children under 16.

We do not knowingly collect personal information from children through the Service. Browser-fingerprinting technology should not knowingly be used by AVS to identify children.

If you believe a child has submitted personal information to AVS, contact us so we can investigate and take appropriate action.

Further information about cookies, browser fingerprinting, local storage, and similar technologies used by AVS is available in our Cookies Policy.

Where a cookie preference tool is available, you may use it to manage non-essential technologies.

We may update this Privacy Policy to reflect:

• Changes to AVS
• New technologies
• Changes to service providers
• Changes to legal requirements
• Changes to our data practices

Material changes will be communicated where required.

The effective date at the beginning of this Policy identifies the current version.

For privacy questions, requests, or complaints, contact:

Mobikasa — Agentic Visibility Score

support@agenticvisibilityscore.ai